Midland Meat Co. is a full service meat market in Midland, Texas, providing only the highest quality of meat, chicken, pork, seafood, and exotics. A family owned and operated business, our butchers have a combined experience of 35 years, we are your neighborhood butcher…shop.
The cattle are born and raised in Texas on the Scharbauer ranches. The beef is fed at Morris Stock Farm, LLC located in Gruver, Texas. Morris Stock Farm is a certified all natural grow yard. Their perfected blend along with great genetics makes for a flavor that is second to none. The beef is then processed at Browns Meat Locker located in Stratford, Texas, where it is aged the old fashion way on a hook for 21 days. The meat is federally inspected there and is then shipped to Midland where Midland Meat Co’s butchers make fresh cuts.
Cattle Performance Enhancement Company (CPEC) provides ultra sounding to Morris Stock Farm, LLC. The software model predicts future carcass composition in the finished feeding phase of cattle production. Automated measurement of ultrasound images was invented so that cattle evaluation can proceed at rates over 100 head per hour. The ability to measure marbling in the live animal was discovered and computer vision techniques to automatically execute that were patented.
The advent of grade and yield marketing divulged the need to incorporate clustering procedures for precision marketing of cattle. This led to the development of an “ultrasonic cattle-sorting machine” that has been distributed across North America and has evaluated close to a million cattle.